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Bíró-Szigeti, Szilvia PhD

Positionassociate professor
SubdepartmentMarketing
Room numberQB303b
Consulting hoursEmail/Teams
E-mail
Phone+36 1 463-3882
 Publications

Subjects

  • Fundamentels of marketing
  • Product and brand management
  • International marketing

Research fields

  • Brand management development
  • Marketing aspects of product and service innovation

Significant Fellowships and Honors

  • Colorado State University Scholarship, 2005
  • István Harsányi Award, 2011
  • Dean's Honor, Budapest University of Technology and Economics, Faculty of Economic and Social Sciences, 2016

Scientific and professional community activities

  • President of EMOK (Association for Marketing Education and Research)
  • Hungarian Academy of Sciences, public member

Languages

  • English (B2)
  • German (B2)

Education

  • PhD, 2011, Budapest University of Technology and Economics, Faculty of Economic and Social Sciences, Doctoral School in Business and Management
  • MBA, 2008, Budapest University of Technology and Economics, Faculty of Economic and Social Sciences
  • MSc in Industrial Design Engineering, 2004, Budapest University of Technology and Economics, Faculty of Mechanical Engineering